is an original and local skincare brand exclusively designed for young skins, with fresh and quality features. The inspiration comes from a couple of 80s girl’s understanding and prospect toward fresh and beautiful skin, as well as quality life. They are girls with distinct personality growing up in the E-era whose single day is cut into rapid, intense and hasty pieces which is too many to be counted, moreover, their skins deprive of shine due to irregular living and complicated emotions. Besides, those expensive imported skincare products are extravagant and specious with the most “expensive” active composition being lost during the import process--- less nutrition, less effect, however no less on price.

,a newborn skincare brand has both fresh activeness and quality composition, the same as imported one. Through 2-year planning and produce by a professional team, Charme mini insists in “skin vegetarian” and focus on global sourcing of quality skincare materials just to satisfy own needs and the needs of freshmen’s city life in Asia. Every process of production, all along, does not use any alcohol, mineral oil, saturated fat or such hazardous elements. The vacuum storing has been adopted regardless the cost. Multi-batches of air freight back to domestic market and mini volume of distributing have shorten the lengthy import period of international brand to 45 days only, by which guarantee the fresh and quality products.

It is young, and fresh too!

Brand mission: Commence on from the base of skin. Applying an express click-and-mortar of E-living & E-shopping mode in order to make fresh and quality skincare products for healthy and natural fresh-skin of the generation after 80s.

Product series: 4 series of brands especially designed for the needs of skin in city life.

• Skin 365---For daily basic care, select fresh botanic composition and mix it elaborately with the health of skin base. I believe the fresh skincare concept which is extracted from plants could bring you a more safe, tender and healthy care. To keep doing it everyday, the skin base will be improved therefore the true beauty falls on the skin.
• Skin 1st-aid---Various types of first-aid skin-beauty product especially designed for skin suffering caused by stress, radiation, tense and contamination etc. It can give skin a first-aid effect fast and efficiently according to the fresh skin-beauty principle---refreshing activeness results in a multiple of effect.
• Limited suite---Stress on seasonal skincare whereby selecting the skincare composition out of plants in season. Consequently the special care suites in season should have been freshly launched along with the seasonal change so that the skin can be freshly protected in different season with different need.
• imini gift sets ---Fresh proposition, develop creativity, to design personal skin-beauty gifts for members with fresh materials and fresh creativity so as to pass on the idea of fresh life.